Use technology - Social plugins and SEO tools are a great thing to market your blog or a blog post. If you do not know about it, then learn it. It helps you reach out your audience in a better way and also improves the ranking of your blog.
Blogging is a great way to interact with your readers but please avoid the SMS Lingo white creating your content.
Remember that content is the key to a successful blog, Quality scores over quantity in getting audience to your blog.