Tutorials: For Business Blogs, have tutorials that teach your customers how to use the product/service, what are the features of the product/service and keep your customer views open for them to read.
For Business Blogs, include product messages in your blog posts clubbed with engaging content .This increases your social shares.
Use technology - Social plugins and SEO tools are a great thing to market your blog or a blog post. If you do not know about it, then learn it. It helps you reach out your audience in a better way and also improves the ranking of your blog.