For Business Blogs, include product messages in your blog posts clubbed with engaging content .This increases your social shares.
Blogging is as much about bold ideas as it is about creative expressions, Work on your language and dive into ideas fearlessly.
Post Ideas: At times you will just run out of ideas for post not sure what to do. use google and apps like Evernote to note down all that ticks in your mind. Something will surely turn into a new post.