For Business Blogs, include product messages in your blog posts clubbed with engaging content .This increases your social shares.
Write something useful for yours reader. Share a relevant piece of information, an event update or a hack that makes a task simpler.
Post Ideas: At times you will just run out of ideas for post not sure what to do. use google and apps like Evernote to note down all that ticks in your mind. Something will surely turn into a new post.