E-commerce bloggers can gradually choose to write curated content from other websites/blogs. That always helps because a buyer will generally not spend much time surfing. He/she will appreciate it if you provide most of what they are looking for.
Newsletter: Newsletter is a great way to keep your audience glued on to all that is happening on your blog. It is best way to know who your loyal audience is.
Originality - Focus more on the originality of content and on a consistent basis. It is a habit you will need to cultivate.