Write with conviction. Pick a side and be bold. And if you're wrong, admit it.
Content is the king - In the blogging world so diverse and big, you need to establish yourself with a distinction. the only road to it is good, original and valuable content. Be creative, different and surprise your readers once in a while.
Optimize images by mentioning the ALT Text and a short description of the image in your blog post to rank better in Google.