Blogging is a must for artists, a great way to display your work, connect with your prospective buyers and collectors!
Always acknowledge a comment on your blog and respond to the commentator, preferably at his own blog. Its great to reciprocate the gesture.
Don't just type, talk to your audience. Blogging is way big a market on internet and people will like you if you do more than just providing information. Suggest, express, appreciate, criticize and have an opinion to build a relativity to a like minded audience. Make them feel that their visit to your blog matters to you.