DIY videos: For DIY blogs, apart from the text based posts, videos are a better way to send out the message to your followers as it improves the understanding real time.
Post Ideas: At times you will just run out of ideas for post not sure what to do. use google and apps like Evernote to note down all that ticks in your mind. Something will surely turn into a new post.
For E-commerce bloggers, it is essential to define your audience and take worthy steps to reach out to them. This will be the sole determinant of your marketing plan.