Include data in blog posts. It makes the post more interesting and informative to read. It makes people stay longer on your pages and even share your content.
Use technology - Social plugins and SEO tools are a great thing to market your blog or a blog post. If you do not know about it, then learn it. It helps you reach out your audience in a better way and also improves the ranking of your blog.
Use simple vocabulary. Important is to reach their hearts not testing their literary skills.