After completing your post, read it with a fresh eye from the perspective of a reader to check if you enjoy it or if it needs changes.
Incorporate gadgets and widgets on your blogs so that people who drop by your blog can keep a tab on what you will be writing next.
E-commerce bloggers must carefully write keeping their audience in mind. Everything you post on your blog will speak for your product or service. Your interaction with bloggers in comments and otherwise will give you a direction.