U. NARAYANA DAS

U. NARAYANA DAS's Brihas

Management and marketing for pharma professionals

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  • Updated 2 Years Ago

Recent blog posts from Brihas


Viagra Is Not Just For Men!
There was a time when the profession of medical representatives (called drug reps in the USA) held an enigmatic charm for those outside......
2 Years Ago
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I HAVE A STRATEGY FOR EVERY KIND OF CUSTOMER!
Field Humour There is this interesting story of an insurance salesman in the Speakers ’ Encyclopaedia of Humour . The meek ......
5 Years Ago
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Novartis Vs. The People Of India
Ivan Illich opened his seminal work,  Limits to Medicine  with the observation that ‘ the growth of the medical establishment is a major......
7 Years Ago
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'You Can Sell!'
Book Review Khera, Shiv. (2012)   You Can Sell . Chennai. Westland. Pages: 316. Price: Rs 275 For some strange reason,   selling  ......
8 Years Ago
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Scammed - Confessions of a Confused Accountant
Scammed - Confessions of a Confused Accountant
Book Review Anonymous. (2011) Scammed - Confessions of a Confused Accountant . Bangalore. Grey Oak Publishers. Pages 175. Price: Rs 175......
8 Years Ago
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Dynamics of Change & Cultural Inertia
There is an interesting relationship between organisational culture and management of change. Organisations which were able to gear ......
8 Years Ago
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