Research: Use blogs that publishes content that is based on research ans is relevant to what your topic is.
Include data in blog posts. It makes the post more interesting and informative to read. It makes people stay longer on your pages and even share your content.
Post Ideas: At times you will just run out of ideas for post not sure what to do. use google and apps like Evernote to note down all that ticks in your mind. Something will surely turn into a new post.