DATA Driven Targeting is the latest buzz in the APAC Digital Media Ecosystem and is being positioned as Display Advertising 2.0, clearly adding armour to display banner advertising channel long goi…...
Over last 2 years one has seen lot of Deal sites come up and be at forefront of the new E-Commerce revolution, to name a few snapdeal.com, dealsandyou.com,sosasta.com(Groupon India venture),mydala,…...
For long google has been dissed for its investment made in Youtube and how it was unwise to invest in the video platform with low monetization potential. Over last couple of months have started see…...
For last couple of days have been doing lot of research on M-Commerce Models in India and lot of people have come to my rescue in making me understand perils imposed by government regulations restr…...
For last couple of days had been trying to demystify the health space in India and found out most of the startups rising are targeting the B2C space where doctors are the businesses and connecting …...
Sorry had been out to singapore for the last edition of AD:tech and didnt get time to write any new post, it was interesting to meet lot of people from the APAC region which mad me realize the kin...