Social is Bigger than Media. The sooner we understand that,
the better it is for us. People are on social to have fun,
so facilitate that - don't make it another media for your
brand voice
(Pulling in this one from my LinkedIn posts)Search for ‘social media’ on Google returns 2,510,000,000 results in just over half a second – that’s how much is written about social media online ...
This picture adorns my Twitter background ( @ajaxjoshi ). Why? Any guesses? Look at it again, this was clicked by me at the Surajkund Crafts Mela in Feb this year – a shop selling lamps in al…...
Recently, adding to the frustration of marketers, fan penetration numbers have seen a drop across the board. Fan Penetration is a term we use to indicate the percentage of fans a brand page averageâ€...
We love posting photos on Facebook. We love showing the world how we see things and what we want them to see. But how much do we know about what people and brands are posting? Superfish recently ra…...
Everybody wants to do social. All are driving their brands to social. All rosy to begin with, full of enthusiasm, round the clock dedication, always on top. 6 months and start running after returns…...