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Chaitanya Chunduri's A Blog On All Things Marketing.

IDEAS, RIFFS AND (SOME) NOISE ON ALL THINGS MARKETING. BRAND

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  • Updated 5 Years Ago

Counterfactual Thinking

Updated 6 Years Ago

Counterfactual Thinking
Quick Read: We have all seen those ads that start with “what if…”? But did you know that behind the facade of their deliberate wacky-ness there is a method to their madness.  In a…
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