Stefan Persson's
Billionaire Spam - Emails To A Fake Billionaire
Getting spam from random people all these years who mistake
me for the billionaire Stefan Persson added up to something.
I just write a title for it, remove identifying information,
and put it up.
Social media has fundamentally altered the owned, earned & paid media model, in that it not longer sufficiently describes the marketing landscape, and it isn’t a great description of the …