Saw an ad for Google Duo the other day, and this one is worth talking about. But probably not worth much more. It shows the freshest couple in town – who else but actor Anushka Sharma and cri…...
This article was first published as a prize-winning entry in the Dec 2018 edition of the campus newsletter on marketing, Niche (Niche on Facebook here and on Twitter @iimaniche). I have added YouTu…...
Before I begin this post, let me confess that I use Ola once in a while. In fact, I was sitting in an Ola cab at a traffic jam when the scene I am about to narrate happened. The vehicle in front of…...
Proud and grand in its greenery stood the Botanic Gardens. What I got out of absorbing as much as possible from the Gardens were: A clear understanding of what a blister means. My first blister eve…...
Two pages into the book, or perhaps just a paragraph into the book, you know you are hooked – not in the way an addict is pleasurably hooked to the drug, but in the way a helpless fish is hooked byâ...
Kerala is host to a variety of landscapes that rival each other in beauty – the backwaters of Aleppey, the tea plantations on the hills of Munnar, the beaches at Kovalam, the placid rivers th…...