An OLD product with the SAME feel in a NEW Package
Any marketing enthusiast would remember the Cinthol Ad featuring the 80's hero, Vinod Khanna Ad . The ad managed to position Cinthol as an......
17 Years Ago
A Royal Challenge to the Surrogate ban
A TOI News Article read thus "The information & broadcasting ministry’s ban on surrogate advertising of liquor and tobacco brands looks all......
17 Years Ago
Kareena pulls a Deepika
No...Kareena hasn't managed to pull Ranbir.... This is with reference to Kareena Kapoor endorsing for Vivel the latest of the soaps launched......
17 Years Ago
Rural Retail: The latest buzz
The New Entrant Kishore Biyani-led Pantaloon Retail, which operates a number of retail format primarily catering to the urban India, is lo......
17 Years Ago
Bingo!!!!
Brand Derby ranked Bingo as the greatest brand launch of this year and beat stiff competition from the likes of Vodafone and Axis bank with......
17 Years Ago
Viral Marketing
By definition Viral marketing is the use of preexisting social networks to pass a marketing message by creating an exponential effect. Vira......
17 Years Ago
